“Strategic Planning” Video Series for Healthcare Marketers

March 11th, 2022
“Strategic Planning” Video Series for Healthcare Marketers

3Rock is proud to announce the release of our new 10-part “Strategic Planning” series of videos for healthcare marketers– now in English!

Ideal for junior marketers and personnel in related functions such as sales strategy, sales planning, and business intelligence who need to understand and support the brand planning and implementation process. This “Strategic Planning” series offers not just a solid theoretical framework based on value creation and delivery, but also many concrete tips to help you build a more logical, persuasive plan that will be easily understood and effectively carried out by your organization.   

We are now offering these contents as either stand-alone learning modules, or as part of our instructor-led online & hybrid training offerings.

Based in Tokyo, 3Rock is the leading strategic marketing consultancy for pharmaceutical & medical device companies in Japan and the larger Asia-Pacific region. Every year we coach dozens of brand teams through the strategic planning process, while training hundreds of marketing, sales, and other personnel to develop strategic thinking, data analysis, digital excellence, selling skills and other capabilities.

We welcome your inquiries and look forward to structuring effective consulting, coaching, and training programs for your teams!

“Strategic Planning” Series (also available in Japanese)

1Strategic Planning – Overview​
2Market Dynamics
3Macro Trends (PEST Analysis)
4Stakeholder Needs
5Competitor / Company & SWOT Analysis
7Key Success Factors
8Segmentation, Targeting & Positioning
9Action Planning & KPI’s
10Strategic Planning – Summary

Sample Video

Strategic Planning – Overview​ (sample)

Competitor / Company & SWOT Analysis (sample)

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